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Key Digital Models for CIO Management of Applications Investments

Written by Ben Chamberlain on May 15th, 2014 at 3:31 pm

Gartner’s recently released 2014 CEO and Senior Executives Survey found that growth and IT are executive’s top priorities and those surveyed are talking about digital.  In Gartner’s announcement of the survey, VP and Gartner Fellow Mark Raskino said the CEO’s who say technology-related change is important to them, must now invest in that insight.  “Make the tough choices. Be prepared to cut back in areas that represent the old pre-digital ways of doing business. But maintain a coherent and integrated view of the investment being made. Don’t allow too much fragmentation across sales, marketing, digital, IT and other budgets to obscure the view and reduce directional control.”

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